Tag Archives: social media marketing

Bookkeeping for Digital Marketers

Warning: This is the most self-serving post I’ve probably ever done in my career! If you are spending all your time managing the social media accounts of clients, in addition to other digital marketing tasks, then I’m guessing the last … Continue reading

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Facebook’s Zuckerberg is Time’s Person of the Year

I’ve been writing a lot about the pervasiveness of social media. We’ve got Keith Olbermann of MSNBC temporarily suspending his Twitter account because of some spat he got into. We’ve got former Vice Presidential candidate Sarah Palin launching policy statements … Continue reading

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Marketing in a Virtual World

Last week I attended BtoB Magazine’s “Digital Edge: A Virtual Trade Show for Marketers”, a six hour online event that spoke volumes about how far marketing has come and where it is headed. For a review of the technology used … Continue reading

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Social Media: The Numbers Don’t Lie

While roaming the web I stumbled across a compelling video making the case for social media. If you can tolerate the soundtrack (turn off your speakers if you must), this video is definitely worth your four minutes. The video pulls … Continue reading

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Social Media Impact: Still Need Convincing?

The date was June 25, 2009. My family has an amusement park practically in our back yard. We spent the late afternoon and early summer evening there enjoying the rides. When we returned home around 8 pm, my wife checked … Continue reading

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